Cards by the sheet, sets by the margin

Keepsel is inventory and production software for stationery makers. Track cardstock, foil and envelopes by the sheet and the piece, price singles and boxed sets from the same per-card cost, and keep the holiday card season stocked before it starts.

Start free for 30 days See how it works

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Track everything that goes into a stationery piece

From raw materials to the finished piece, Keepsel keeps stationery makers on top of:

cardstock by the sheet
envelopes
foil and ink
embellishments
cello sleeves and boxes

A stationery piece in Keepsel

Product

Foil Greeting Card

SKU FOIL-CARD

Material

Cardstock Sheet

tracked in sheet · Paper

Supplier

Paper & Print Supply

Variations, from Maker

Color, Pack size

Worked example

Foil Greeting Card, costed line by line

This is the math Keepsel does for every product you make: every line from its recipe, updated whenever a material's price changes.

A set of 5 at $24 keeps 82% margin while lifting order value 4×: set math worth seeing before printing.

Foil Greeting Card

Cardstock (¼ sheet): $0.32
Foil + toner pass: $0.28
Envelope: $0.18
Cello sleeve: $0.08

True cost: $0.86
Suggested price: $6.00
Margin: 86%

Built around how stationery makers actually work

Sheet yield decides card cost
Four cards from a 12×12 sheet is one cost; two cards is double. Yield-aware recipes price each design from what it actually cuts: bleed, borders and mistakes included.
Foil is a per-pass cost
Toner, foil rolls and the occasional mangled sheet make foiled cards genuinely pricier. Cost the foil pass per card and the shiny line earns its premium honestly.
Singles, fives and tens: one design, three margins
Boxed sets discount per card but raise per order. From the Maker plan, pack sizes can be variations, each priced from the same base cost, so the set discount is a strategy, not a leak.
Card season is a stock deadline
Holiday cards sell in a six-week window that forgives no stockouts. Last year's sales tell you how much; from the Maker plan, low-stock alerts get the cardstock ordered while the printers still have it.

A day in Keepsel, for stationery makers

Step 1

Stack the paper in

Cardstock and envelopes by the sheet and piece, foil by the roll, sleeves and boxes by the unit.

Step 2

Recipe by yield

Each design knows its cards-per-sheet, foil pass and envelope, and the per-card cost falls out.

Step 3

Print, cut and count

From the Maker plan, a work order for a 100-card run draws sheets, foil and envelopes, and adds the cards to stock (work orders up to 10 a month on Maker as a trial and 100 on Team, unlimited on Business and Enterprise).

Step 4

Pack sets with intent

Set-of-5 and set-of-10 margins sit beside the single's: price the set knowing what it gives away.

Questions stationery makers ask

How do I price handmade greeting cards?

Cost the sheet share, foil or print pass, envelope and sleeve (usually $0.60–$1.20 per card), then price singles at $5–$7 and let sets discount from a known floor. Cards priced under $4 usually mean an uncounted envelope somewhere.

How many cards should a sheet of cardstock make?

Whatever your layout honestly yields after bleed and trimming, often one fewer than the geometry promises. Set cards-per-sheet in each recipe from real cutting, and your paper counts will finally match the drawer.

Are boxed card sets worth selling?

Yes. Sets raise average order value dramatically for a small per-card discount. The key is pricing the set from your real per-card cost so it stays profitable at scale.

How do I prepare stationery stock for the holidays?

Work backward from the season: last year's sales by design tell you quantities, supplier lead times set the order date, and from the Maker plan, low-stock alerts catch the cardstock that won't stretch. The makers who win Q4 ordered in September.

Can I track foil and specialty finishes separately?

Yes. Foil rolls, toner and specialty stocks are their own materials, so a foiled design carries its true premium cost and the flat version its cheaper one. Finishes become priced options, not averaged mysteries.

Keepsel for other crafts

Stickers Vinyl Decals Cricut Crafts Sublimation Print on Demand See all crafts →

Guides for stationery makers

All guides

How to Price Greeting Cards (Singles, Sets and Sheet Yield)

A card's cost starts with how many actually cut from the sheet. Price from real yield and the $6 single funds the $24 set.

How Product Bundles Can Increase Your Sales

Bundles are one of the easiest ways to raise your average order (and move slow stock). Here's how to build ones that sell without giving away your margin.

How to Prepare Your Handmade Business for the Holiday Rush

For most makers, the last few months of the year make the year. Here's how to prep your stock, materials, and production so the rush is a win, not chaos.

How Many SKUs Is Too Many? Simplifying Your Product Line

Every new product and variation feels like more sales. But a sprawling lineup quietly costs you. Here's how to know when you've got too many SKUs.

Run your stationery business like a business

Know your true cost and margin and keep every material counted. Or try the free pricing calculator first.