Every product on your shelf is money you've already spent, waiting to come back as a sale. Inventory turnover is the measure of how fast that happens: how quickly your stock sells through and turns back into cash. A healthy turnover means your money keeps moving; a slow one means it's stuck on a shelf.
What turnover tells you
Broadly, turnover compares how much you sell to how much stock you hold. High turnover means products sell quickly relative to what you keep on hand: efficient, cash kept moving. Low turnover means stock lingers, tying up money and risking spoilage or going out of style. You don't need a precise ratio to use the idea: just notice what flies and what sits.
Why slow stock hurts
- Tied-up cash: money in unsold stock can't buy materials for what does sell.
- Storage and aging: slow stock takes space and can spoil or date.
- Hidden losers: a product that barely turns may not be worth keeping.
Stock that doesn't move isn't inventory. It's cash you've parked on a shelf.
How to improve a slow number
- Spot the slow movers: the products that sit longest.
- Make less of them, and more of your fast sellers.
- Bundle or discount to clear what's stuck.
- Retire the ones that don't move and don't earn.
See what's moving
Turnover only helps if you can see it, and that means knowing what you hold and what's selling. From the Maker plan, Keepsel keeps your finished stock and your recorded sales in one place, so you can ask Suli what sold and see which products are quietly parking your cash, and make more of the movers.